Kontakt
Wie einkaufen
Versand
Kaufberater
96 b
Kunden kauften auch
/
Broschur
12.49
€
New technologies have opened up new possibilities for public diplomacy, but this has not eliminated the importance of history. On the contrary, in today's world where the role of communication is more important than ever, the lessons of history are more relevant than ever. By integrating historical perspectives into international relations, communication studies, psychology, and contemporary diplomatic practice, Carl explores the five core elements of public diplomacy: listening, advocacy, cultural diplomacy, educational exchange, and international broadcasting. At the same time, he analyzes the mainstream means of public diplomacy in recent years-nation brand building and partnerships. The book is rich in cases, covering ancient and modern times, and summarizes seven lessons from history while presenting the true potential and limitations of emerging platforms and technologies, and provides effective basic norms for future global public participation.
Informationen zum Buch
Verschenken Sie dieses Buch noch heute
Es ist ganz einfach
1 Legen Sie das Buch in Ihren Warenkorb und wählen Sie den Versand als Geschenk 2 Wir schicken Ihnen umgehend einen Gutschein 3 Das Buch wird an die Adresse des beschenkten Empfängers geliefertHallo! Ich bin Libroamiko, dein Buchberater.
Wie kann ich dir helfen?