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Every brand has a reputation. Christianity is no different, and you are its ambassador.
Companies spend millions guarding their name, their logo, and their standards, because one careless representative can damage a reputation built over generations. Yet many believers wear the name of Christ with little thought about what their lives communicate to a watching world.
In Protect The Brand, Dr. Michael Flavius, chaplain, Christian counselor, and longtime retail leader, brings together the lessons of his powerful sermon series to ask a searching question: Does the way I live honor the name I carry?
Drawing on Scripture and decades of ministry and business leadership, Dr. Flavius shows that Christianity is not merely a belief we hold but a brand we represent, at home, at work, in church, and in the public square. With clarity, conviction, and compassion, he addresses the everyday choices that either strengthen or weaken our witness, including:
This is not a book of rules for rule's sake. It is a call to faithful representation, an invitation to let your character, conduct, and convictions reflect the One whose name you bear.
Inside you will discover how to:
Ideal for personal devotion, small groups, Bible studies, and church leaders, Protect The Brand will challenge you, encourage you, and equip you to guard the most valuable name in history.
The world is reading your life. Make sure it reflects the Brand.
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